Candid makes premium chocolate snacks with no junk ingredients and a lot of personality. For this CPG food photography project I shot across two formats — still life product photography to highlight the packaging and texture of each bar, and lifestyle advertising photography that puts the product in context with real life.
The brief called for imagery that could work across e-commerce, paid advertising, and social — so every frame was built with that in mind. Intentional composition and striking color.
Services
CPG Food Photography, Still Life, Lifestyle Advertising
CANDID NOONS
CPG Food Photography and Advertising. Still Life and Lifestyle by Sarah Natsumi Moore.
Candid makes premium chocolate snacks with no junk ingredients and a lot of personality. For this CPG food photography project I shot across two formats — still life product photography to highlight the packaging and texture of each bar, and lifestyle advertising photography that puts the product in context with real life.
The brief called for imagery that could work across e-commerce, paid advertising, and social — so every frame was built with that in mind. Intentional composition and striking color.
Services
CPG Food Photography · Still Life · Lifestyle Advertising